As a technical writer, I believe that details and fine lines matter. Usually. But not always and rarely forever. People and technologies change, and sometimes even a sharp distinction quietly Read More
What is an “Item of Value” and how does it improve marketing ROI? This week I’ve been rather frantically trying to identify a blog topic, with no success. It seemed Read More
This is the first in an occasional series that grouses about the demise of proper communication thanks to texting, Facebook, and other modern-day inconveniences. When Is It Proper To Read More
If your organization is planning an annual fundraiser, take a lesson (or three) from the Design Council and their Design After Dark. This savvy group of (mostly) design professionals and Read More
Compared to other PR issues threatening to mar the Sochi Olympics, such as limiting athletes’ freedom of speech, the disagreements around Rule 40 seem pretty tame. Actually a by-law, Rule Read More
It seems like everyone is talking about “secret menus” these days, which ironically, means they’re not so secret anymore. What is a Secret Menu? If it’s new to you, Read More