Recently, I was in the market for some new “Casual Friday” shoes. (Some would claim that my “shoe market” is always open.) I’m going to start by saying I Read More
As the owner of three pets, I know a steaming pile when I see it. And frankly, emojis* aside, I don’t think that Hershey’s new logo is one. To those Read More
As a technical writer, I believe that details and fine lines matter. Usually. But not always and rarely forever. People and technologies change, and sometimes even a sharp distinction quietly Read More
Who says that social media isn’t educational? Thanks to Twitter, Facebook, Pinterest, and their ilk, we’ve all learned important things really, really fast. For example, during the 2013 Super Bowl Read More
I have scratched my head over more than a couple of ad campaigns. Anyone else remember the ill-advised McDonalds radio spots that featured a South American baseball player asking, “Did Read More
As a language geek and etymology freak, I adore idioms. What isn’t to love about “scapegoat,” “three sheets to the wind” or “looking a gift horse in the mouth”? Read More