By Kimberly MacArthur Graham | April 13, 2015
Shakespeare famously inquired, “What’s in a name?” When naming a company, product, the answer is “A lot of thought, discussion, and research”! While it’s always been a balancing act of Read More
By Kimberly MacArthur Graham | March 30, 2015
Recently, I was in the market for some new “Casual Friday” shoes. (Some would claim that my “shoe market” is always open.) I’m going to start by saying I Read More
By Kimberly MacArthur Graham | March 5, 2014
Hello, marijuana purveyors, a.k.a., “pot shops.” We here in Colorado, along with our equally liberal friends in Washington, passed the bong – er, bill – that gave you legal status. Read More
By Kimberly MacArthur Graham | January 30, 2014
Compared to other PR issues threatening to mar the Sochi Olympics, such as limiting athletes’ freedom of speech, the disagreements around Rule 40 seem pretty tame. Actually a by-law, Rule Read More
By Kimberly MacArthur Graham | January 16, 2014
When Cadillac announced its intention to drop the wreath from its ornamental logo, I felt a pang of sorrow. I’ve never owned a Cadillac, but growing up in Texas, Read More
By Kimberly MacArthur Graham | October 14, 2013
Right now, all across Colorado, marketing experts (and those who wish to be) are taking a cue from D.C. They are unflinchingly partisan, staunchly defending or unabashedly decrying . . Read More